Efficient loading areas

Efficient Loading Areas – Optimized Urban Logistics Through Data-Driven Solutions

Efficient loading areas are essential for smooth and sustainable urban logistics. In Gothenburg, the lack of dedicated loading zones has led to congestion, double parking, and inefficient transport operations. In addition to the city’s official loading areas, temporary and shared spaces exist, but there has been no comprehensive overview of delivery needs and usage patterns.

This pilot project explored how data can be used to improve the planning and utilization of loading areas. By collecting real-time and historical data from GPS tracking, camera-based sensors, and other data sources, a more comprehensive understanding of transport flows and capacity utilization was achieved. The information was integrated into a digital platform that provided transport operators with real-time access to loading zone availability, reducing search times, improving logistics flows, and minimizing unnecessary driving.

Objectives and goals:

• Map transport flows and loading zone capacity
• Develop a digital platform for real-time loading zone availability
• Reduce search times for transport operators and improve delivery efficiency
• Ensure all data processing complied with GDPR and other regulations

The tests were conducted in central Gothenburg and demonstrated that data-driven solutions can enhance urban logistics efficiency, reduce congestion, and improve working conditions for transport operators. The insights gained from the project provide a foundation for cities to manage loading zones more dynamically and create a more sustainable and efficient urban environment.